At AC&A, we work with many gaming companies to help them increase KPIs for the three R’s: Reach, Retention, and Revenue. However, the learnings from the top mobile games can…
Summary Released in January 2017, Bubble Witch 3 Saga (BW3) is the latest entry in King’s Bubble Witch Saga line of games. BW3 solves some issues from the previous games,…
For mobile games, an important factor for increasing retention is sending relevant notifications. From the App to the user, alerting them of rewards waiting, or if they’ve received a new…
Hearthstone was a major win for Blizzard – they entered both the mobile market as well as the trading card game genre, accumulating positive feedback from players and critics alike….
There have been many different experiments done over time to figure out what the strongest type of content is! What can be posted on social media to evoke the best…
This article focuses on do-and-don’ts of building a copycat game – a game whose key mechanics mimic the successful designs of a previously launched game. This is an area of…
Teardown Overview Executive Summary Released in January 2017, Star Wars Force Arena is one of the most promising games of 2017’s first quarter. The game succeeds in merging two distinct,…
It’s old news that in mobile games the traditional developer–publisher relationship has been turned upside down: developers no longer need the distribution networks of publishers to reach a mainstream audience…
Introduction I’ve been attending game industry conferences for the past two decades, starting back in the mid 90’s when I worked at EA. I’ve been a speaker or panelist at…
Jay Powell, Business Development Director at Adrian Crook and Associates, has over fifteen years of experience working with some of the most popular licenses in games, television, and movies. In…