At AC&A, we work with many gaming companies to help them increase KPIs for the three R’s: Reach, Retention, and Revenue. However, the learnings from the top mobile games can…
For mobile games, an important factor for increasing retention is sending relevant notifications. From the App to the user, alerting them of rewards waiting, or if they’ve received a new…
Hearthstone was a major win for Blizzard – they entered both the mobile market as well as the trading card game genre, accumulating positive feedback from players and critics alike….
There have been many different experiments done over time to figure out what the strongest type of content is! What can be posted on social media to evoke the best…
This article focuses on do-and-don’ts of building a copycat game – a game whose key mechanics mimic the successful designs of a previously launched game. This is an area of…
We recently conducted a design leadership engagement for Aspyr Media’s hit game Sushi Mushi that resulted in huge increases for several of the game’s KPIs. Check out this infographic below, and be…
Pocket Gamer’s Mobile Mavens panel is a group of industry experts who discuss the hot topics of the mobile games industry on a weekly basis. This week, the Mavens were…
Pocket Gamer’s Mobile Mavens panel is a group of industry experts who discuss the hot topics of the mobile games industry on a weekly basis. On the heels of a recent South…
Rethink Communications, a Vancouver-based advertising agency, recently approached AC&A with an interesting project to raise awareness for the #NoTankers campaign. The campaign is run by Rethink’s clients, the non-profit Dogwood…
Pocket Gamer’s Mobile Mavens panel is a group of industry experts who discuss the hot topics of the mobile games industry on a weekly basis. This week, they were asked about the growing…