Jewels with buddies – FTUE analysis

From Stofle Designs comes the latest in their With Buddies series, Jewels with Buddies (iOS). JwB is a match-3 game with well-design asynchronous gameplay and consumables. While it was only released on July 10th, it seems to be off to a fast start with a 5-star rating and plenty of buzz.

In the following PPT, we examine why it’s doing so well and what other mobile social titles might learn, specifically from JwB’s onboarding or First Time User Experience (FTUE).

Jewels with Buddies – First Time User Experience Analysis