Nickelodeon sought expert mobile game consulting on SpongeBob Moves In
AC&A worked directly with the team at Nickelodeon on SpongeBob Moves In, an invest-and-express mobile game where players turn Bikini Bottom into a thriving undersea city.
In preparing SpongeBob Moves In for the free-to-play mobile marketplace, AC&A helped Nickelodeon strengthen the game’s live-service readiness, player retention, and free-to-play performance.
- Designed and launched the game’s first themed holiday event for Halloween.
- Supported the transition of SpongeBob Moves In from paid to free-to-play.
- Analyzed the first-time user experience to identify weak points in D2 to D7 player retention.
- Designed clearer aspirational goals to improve overall player retention.
Would you like to see a meaningful increase in your game’s revenues?
Does your game include the latest monetization and economy best practices? Do you want to make the most of your funding with end-to-end development expertise? Schedule a free consultation with our team to see how AC&A can help your business today!
See more of our successful work.
Since 2008, Adrian Crook & Associates has helped over 300 developers of all sizes maximize the ROI of their freemium games.
As veteran product managers, economists, and designers, we guide each of our clients through an explicitly personalized, data-driven process. At every stage of a product’s lifecycle we provide actionable, innovative insights that deliver results.
