The Nostalgia Factor
The most sought after gift for the gamer this year is the Nintendo Classic edition, an updated version of their 30+ year old console system, complete with original games pre-installed. These consoles have been sold out everywhere, and are being sold on eBay and Craigslist at large mark-ups – if you get one, consider yourself lucky!
Nostalgia is a key factor in gaming this year. Pokemon Go is another great example; the ability to play around with characters you knew and loved from your youth is a key driver for the huge amount of installs the game received at launch. Nintendo knows this, and we should expect to see more of this strategy going forward. It’s actually been studied — in the Journal of Consumer Research, they found that nostalgia-inducing products help restore “feelings of belongingness.”
Maybe Sega will release a similar product next year after the original Genesis console? Maybe a new Pitfall game from Activision?
Until next time,
Amateur Surgeon 4
Why Play? The sequel to the beloved mobile game, Amateur Surgeon 4 lets you play the part of a doctor that uses everyday objects to perform life-saving surgery on his hilarious patients. Think of it as the board game Operation set in Adult Swim’s comical universe.
Current iOS Rank Data:
Nicki Minaj: The Empire
Why Play? Glu Mobile is once again showing that they’ve perfected the formula of branded celebrity games aimed at a largely female demographic. The latest addition features Nicki Minaj and her catchy songs and some new twists on the Katy Perry, Britney Spears & Kim Kardashian games, yet still relies heavily on the tired energy mechanic.
Current iOS Rank Data:
CompulsionLoop is AC+A’s (adriancrook.com) weekly pursuit of providing a Featured List for those in the games industry. A look at the latest must-play apps, along with short, useful takeaways from our team of game design and product experts. If you have a game that you think your industry colleagues should try, we’d love to hear about it at email@example.com. Don’t forget to tell us why industry insiders should be compelled to try out the game (see what we did there?).
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Thank you for reading and we look forward to helping you discover more games that you can glean learnings from. Feel free to reply to this email or contact firstname.lastname@example.org — we’re always happy to hear from you.
Have a great week!- Adrian Crook www.adriancrook.com