AC&A first helped Aspyr’s team transition Sushi Mushi to a premium currency model, which allowed players to purchase packages of coins that could then be exchanged for in-game items.
Next, our deep analysis of Sushi Mushi’s game difficulty led to a completely revamped game logic. This was designed to increase the number and frequency of monetization opportunities a user can experience during their lifetime.
AC&A then carried out a full art and UI assessment of Sushi Mushi and introduced a fitting visual style that could compete with top-performing games.
Finally, to help bolster user retention and engagement, AC&A introduced a series of light narrative elements into Sushi Mushi.