Aloft is a line of uniquely designed hotels by the Starwood group. Shift Control Media, AC&A’s client, had the task of creating a Facebook game/showcase experience to demonstrate the advantages of staying with Aloft and highlight the Aloft lifestyle.
Our deliverables for this project were:
- On-site visits to work with in-house creative staff
- Design overview document
- Full game design document for meta-game and mini-games
- Minigames included: driving, billiards, rhythm, bartending
Aloft a Go Go was developed out-of-house and deployed on Facebook for Starwood.